Business Studies trip to Cadbury World

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A group of Year 11 Business Studies students went to Cadbury World in Birmingham to learn about production and marketing.

 

We started the day with a talk about Cadbury and how Cadbury uses marketing, it was very useful as it helped our understanding of things like the marketing mix and much more. After, we started the tour and learnt about how Cadbury started and how Cadbury chocolate was made. Towards the end of the tour we got to draw with melted chocolate and went on a ride called the Cadabra ride, it was great fun and one of the best moments of the trip, however my favourite part was the 4DX cinema experience.

Ruby

 

We watched many clips all about the start of Cadbury and how chocolate was first made.  We also had a tour of the chocolate factory which was fascinating to see. 

The trip was amazing learning different aspects of Cadbury.  It was an engaging trip doing activities and I think all 50 of us enjoyed the trip

Rhys